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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant Hardcover - 2015
by Kim, W. Chan; Mauborgne, Renée
Details
- Title Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
- Author Kim, W. Chan; Mauborgne, Renée
- Binding Hardcover
- Edition Expanded
- Pages 256
- Language ENG
- Publisher Harvard Business Review Press, New Delhi
- Date 2015-01
- ISBN 9781625274496
-
Themes
- Aspects (Academic): Business Aspects
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Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant
by Kim, W. Chan; Renée Mauborgne
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