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Brands and Branding Hardcover - 2004
by The Economist; Rita Clifton; John Simmons
First line
The Oxford American Dictionary (1980) contains the following definition: Brand (noun): a trade mark, goods of a particular make: a mark of identification made with a hot iron, the iron used for this: a piece of burning or charred wood, (verb): to mark with a hot iron, or to label with a trade mark.
Details
- Title Brands and Branding
- Author The Economist; Rita Clifton; John Simmons
- Binding Hardcover
- Edition 2nd ed.
- Pages 256
- Volumes 1
- Language ENG
- Publisher Bloomberg Press, 11B
- Date February 2004
- ISBN 9781576601471 / 1576601471
- Weight 1.22 lbs (0.55 kg)
- Dimensions 8.78 x 5.76 x 0.96 in (22.30 x 14.63 x 2.44 cm)
- Library of Congress subjects Branding (Marketing), Brand name products
- Library of Congress Catalog Number 2003063819
- Dewey Decimal Code 658.827
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Brands and Branding
by The Economist, and Clifton, Rita, and Simmons, John
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Princeton, NJ: Bloomberg Press. 2004. 2nd ed.. Hard cover. Very good. No dust jacket.. Sewn binding. Cloth over boards. 256 p. Economist (Hardcover). Audience: General/trade. . No previous owner's name. Clean, tight pages. No bent corners. No remainder mark. .
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Brands and Branding (The Economist Series)
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Brands and Branding
by Economist Publications Staff; John Simmons; Rita Clifton
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Wiley & Sons, Incorporated, John, 2004. Hardcover. Like New. Pages are clean and are not marred by notes or folds of any kind. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
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Brands and Branding (The Economist Series)
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Brands and Branding (The Economist Series)
by Editor-Rita Clifton; Editor-John Simmons
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BRANDS AND BRANDING (The Economist Series)
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Brands and Branding (The Economist Series)
by Rita Clifton [Editor]; John Simmons [Editor];
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Brands and Branding (The Economist Series)
by Rita Clifton [Editor]; John Simmons [Editor];
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Bloomberg Press, 2004-02-01. Hardcover. New. New. In shrink wrap. Looks like an interesting title!
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