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The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile
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The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, Newsjacking, and Viral Marketing to Reach Buyers Paperback - 2017 - 6th Edition

by David Meerman Scott


Details

  • Title The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, Newsjacking, and Viral Marketing to Reach Buyers
  • Author David Meerman Scott
  • Binding Paperback
  • Edition number 6th
  • Edition 6
  • Pages 448
  • Volumes 1
  • Language ENG
  • Publisher Wiley
  • Date 2017
  • ISBN 9781119362418 / 1119362415
  • Weight 1.2 lbs (0.54 kg)
  • Dimensions 8.9 x 5.9 x 1.2 in (22.61 x 14.99 x 3.05 cm)
  • Library of Congress subjects Internet marketing, Internet in public relations
  • Library of Congress Catalog Number 2017019099
  • Dewey Decimal Code 658.872

About the author

DAVID MEERMAN SCOTT is the author of ten books including Real-Time Marketing & PR, The New Rules of Sales & Service, and Newsjacking. David's popular blog, advisory work with fast-growing companies, and speaking engagements around the world give him a singular perspective on how businesses are implementing new strategies to reach buyers directly and in real time.

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The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly

by David Meerman Scott

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by Scott

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The New Rules of Marketing and PR : How to Use Social Media, Online Video, Mobile Applications, Blogs, Newsjacking, and Viral Marketing to Reach Buyers Directly

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