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Social Media 101: Tactics and Tips to Develop Your Business Online Hardcover - 2010 - 1st Edition
by Chris Brogan
Brogan has spent two years researching what the best businesses are doing with social media and how they're doing it. Now, he presents his findings in a single, comprehensive business guide.
From the rear cover
From the bestselling author of Trust Agents
Your competitors are using social media platforms like blogs, Twitter, and Facebook to reach their customers in order to grow their businesses and profits--are you?
With Social Media 101, you can quickly bring your business up to speed on the most effective social media marketing strategies. In this one-stop guide based on years of research, longtime blogger and bestselling author Chris Brogan compiles all the tactics and tools you need to get up and running with social media while avoiding the pitfalls. The short, powerful chapters can be read all together or as needed, and are packed with real-world examples of companies' and individuals' right steps and missteps.
"Chris offers clever insights and is always at the front of the learning curve."--Ferg Devins Chief Public Affairs Officer, Molson Coors Canada
"Everything you wanted to know about social media but were afraid to ask--from the guy who put the human touch back into social media."--Jennifer Cisney Kodak Chief Blogger and Social Media Manager
Details
- Title Social Media 101: Tactics and Tips to Develop Your Business Online
- Author Chris Brogan
- Binding Hardcover
- Edition number 1st
- Edition 1
- Pages 352
- Volumes 1
- Language ENG
- Publisher Wiley, Hoboken, NJ
- Date 2010-02
- Features Index, Price on Product - Canadian, Table of Contents
- ISBN 9780470563410 / 0470563419
- Weight 0.76 lbs (0.34 kg)
- Dimensions 7.08 x 5.32 x 1.11 in (17.98 x 13.51 x 2.82 cm)
- Library of Congress Catalog Number 2009051244
- Dewey Decimal Code 658.872
Media reviews
Citations
- Reference and Research Bk News, 05/01/2010, Page 125
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