Search Results: Marketing 50 by Philip Kotler

UsedGood. Cover/Case has some rubbing and edgewear. Access codes, CD's, slipcovers and other accessories may not be included.

UsedVeryGood. The cover has visible markings and wear. This is a paperback copy Fast Shipping - Each order powers our free bookstore in Chicago and sending books to Africa!

Carego, 2019. Paperback. Good. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.

UsedVeryGood. Minor shelf wear

UsedVeryGood. signs of little wear on the cover.

UsedLikeNew. Remainder mark

UsedLikeNew. Remainder mark

New. .

New. .

Paperback. Very Good.

Hardback. New. Rediscover the fundamentals of marketing from the best in the business In Marketing 5.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world. In a new age when marketers are struggling with the digital transformation of business and the changing behavior of customers, this book provides marketers with a way to integrate technological and business model evolution with the dramatic shifts in consumer behavior that have happened in the last decade. Following the pattern presented in his bestselling Marketing X.0 series, Philip Kotler covers the crucial topics necessary to understand modern marketing, including: - Artificial Intelligence for marketing automation - Agile marketing - "Segments of one" marketing - Contextual technology - Facial recognition and voice tech for marketing - The future of… Read More

España: LID EDITORIAL. Rústica. Nuevo/Nuevo. DBK

paperback. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.

New. Never used book