Public Relations Writing and Media Techniques
by Wilcox, Dennis L
- Used
- Acceptable
- Paperback
- Condition
- Acceptable
- ISBN 10
- 0205676901
- ISBN 13
- 9780205676903
- Seller
-
Seattle, Washington, United States
Payment Methods Accepted
About This Item
Synopsis
Public Relations Writing and Media Techniques is the most comprehensive and up-to-date PR writing text available, with real-world examples of outstanding work by public relations professionals. The text thoroughly integrates new communication technologies¿the Internet, Webcasting, etc.¿and shows students the many techniques currently in use to reach a variety of audiences. Clearly written and well-organized, this book places emphasis on the nuts and bolts of daily work in public relations, giving students step-by-step procedures for creating and distributing a variety of successful public relations materials. An engaging and highly effective text for students, Public Relations Writing and Media Techniques is also an invaluable resource for public relations practitioners.
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Details
- Bookseller
- ThriftBooks (US)
- Bookseller's Inventory #
- G0205676901I5N00
- Title
- Public Relations Writing and Media Techniques
- Author
- Wilcox, Dennis L
- Format/Binding
- Paperback
- Book Condition
- Used - Acceptable
- Quantity Available
- 1
- ISBN 10
- 0205676901
- ISBN 13
- 9780205676903
- Publisher
- Allyn & Bacon
- Date Published
- 2009
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ThriftBooks
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ThriftBooks
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- Acceptable
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