Description:
Hachette Books. Used - Good. Used book that is in clean, average condition without any missing pages.
Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures by Michael Gershman - 1990
by Michael Gershman
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Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
by Michael Gershman
- Used
- Good
- Hardcover
Hachette Books, 1990. Hardcover. Good. Disclaimer:A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include previous owner inscriptions. At ThriftBooks, our motto is: Read More, Spend Less.Dust jacket quality is not guaranteed.
- Bookseller ThriftBooks (US)
- Format/Binding Hardcover
- Book Condition Used - Good
- Quantity Available 1
- Binding Hardcover
- ISBN 10 0201550822
- ISBN 13 9780201550825
- Publisher Hachette Books
- Date Published 1990
We have 7 copies available starting at CA$9.58.
Stock Photo: Cover May Be Different
Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
by Gershman, Michael
- Used
- Condition
- Used - Good
- ISBN 10 / ISBN 13
- 9780201550825 / 0201550822
- Quantity Available
- 2
- Seller
-
Mishawaka, Indiana, United States
- Item Price
-
CA$9.58CA$10.00 shipping to
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Item Price
CA$9.58
CA$10.00
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Stock Photo: Cover May Be Different
Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
by Gershman, Michael
- Used
- Condition
- Used - Good
- ISBN 10 / ISBN 13
- 9780201550825 / 0201550822
- Quantity Available
- 1
- Seller
-
Mishawaka, Indiana, United States
- Item Price
-
CA$9.58CA$10.00 shipping to
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Description:
Hachette Books. Used - Good. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages.
Item Price
CA$9.58
CA$10.00
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Stock Photo: Cover May Be Different
Getting It Right the Second Time : How American Ingenuity Transformed 49 Marketing Failures
by Michael Gershman
- Used
- Very Good
- Hardcover
- Condition
- Used - Very Good
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9780201550825 / 0201550822
- Quantity Available
- 2
- Seller
-
Seattle, Washington, United States
- Item Price
-
CA$11.05CA$15.29 shipping to
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Description:
Hachette Books, 1990. Hardcover. Very Good. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.Dust jacket quality is not guaranteed.
Item Price
CA$11.05
CA$15.29
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Stock Photo: Cover May Be Different
Getting It Right the Second Time: How American Ingenuity Transformed Forty-Nine Marketing Failures into Some of Our Most Successful Products
by Gershman, Michael
- Used
- Very Good
- Hardcover
- first
- Condition
- Used - Very Good
- Jacket Condition
- Very Good
- Edition
- Stated First Printing
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9780201550825 / 0201550822
- Quantity Available
- 1
- Seller
-
Hollis Center, Maine, United States
- Item Price
-
CA$12.53CA$17.76 shipping to
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Description:
Addison-Wesley Pub Co, 1990 Stated First Printing. Hard Cover. very Good/Very Good. 8vo - over 7¾" - 9¾" tall.
Item Price
CA$12.53
CA$17.76
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Get Right Second Time HB /Gershman
by Michael Gershman
- Used
- Fine
- Hardcover
- first
- Condition
- Used - Fine
- Jacket Condition
- Fine
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9780201550825 / 0201550822
- Quantity Available
- 1
- Seller
-
Washington, District of Columbia, United States
- Item Price
-
CA$11.13CA$20.26 shipping to
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Description:
First edition hardcover, which is in fine condition. Please see photos for condition. Seller will carefully wrap book in bubble wrap, box it, and ship it with tracking.Introduces the concept of "re-marketing" to explain the dramatic transformations of Timex, 7-UP and 46 other initial marketing failures into some of the best known brands and products.
Item Price
CA$11.13
CA$20.26
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Stock Photo: Cover May Be Different
Getting it Right the Second Time
by Gershman, Michael
- Used
- Good
- Hardcover
- Condition
- Used - Good
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9780201550825 / 0201550822
- Quantity Available
- 1
- Seller
-
Newport Coast, California, United States
- Item Price
-
CA$59.49CA$13.31 shipping to
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Description:
hardcover. Good. Access codes and supplements are not guaranteed with used items. May be an ex-library book.
Item Price
CA$59.49
CA$13.31
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Stock Photo: Cover May Be Different
Getting it Right the Second Time
by Gershman, Michael
- New
- Hardcover
- Condition
- New
- Binding
- Hardcover
- ISBN 10 / ISBN 13
- 9780201550825 / 0201550822
- Quantity Available
- 1
- Seller
-
San Diego, California, United States
- Item Price
-
CA$110.23CA$18.76 shipping to
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Description:
Da Capo Press, 1990-01-21. Hardcover. New. New. In shrink wrap. Looks like an interesting title!
Item Price
CA$110.23
CA$18.76
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